Unlock your store’s full potential with Skailed™ Programmatic SEO
Skailed™ is the key to programmatic SEO success for merchants
If your eCommerce business wants to scale, programmatic SEO is best. Programmatic SEO is a long-term SEO strategy that involves creating new intent-targeted commercial landing pages en masse. So your customers can find exactly what they’re looking for.
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These pages are designed to target long-tail keywords, drawing traffic to your site from new corners of the internet.
With Skailed™, you can supercharge your programmatic SEO strategy by automating the creation of these long-tail targeting pages. Using key data your site provides, Skailed™ can quickly create thousands of tailored pages that target user search intent and market trends – give your specialists time back to focus on strategy, not repetitive manual tasks. Skailed™ can be used by any business with a Shopify site. It’s efficient, creates a better user experience, and has been built so that any eCommerce business can implement a programmatic SEO strategy.
Why Skailed™?
You’ll find plenty of programmatic SEO tools online – so what makes Skailed™ stand out from the competition?
Sustainable Growth
Skailed™ focuses on finding the balance between immediate and consistent long-term growth by only creating high-quality landing pages. The software has been developed to provide value to customers rather than create low-quality landing pages just for clicks The higher value of the page, the higher the conversion rate.
Serves a Broad Range of Shopify Stores
Skailed™ Programmatic SEO has been designed to support Shopify stores of all sizes. It can be used in Shopify stores with hundreds of thousands of SKUs and those with a few thousand SKUs.
Full Ownership
You own any long-tail landing pages created with Skailed™ Programmatic SEO – so if traffic drops, you have full power to adjust to keep performance on track.
Prevents Site Bloating
Our developers built a ‘Hygiene Check’ into Skailed™ Programmatic SEO. This ensures the creation of valuable and engaging landing pages, avoiding site bloating and potential penalties from Google.
ROI Tracking
Skailed™ Programmatic SEO doesn’t just track traffic either. It can help you monitor revenue generated from long-tail landing pages. It integrates seamlessly with GA4 API for comprehensive ROI analysis.
Eliminates Cannibalisation
Skailed™ ensures new pages add to the genuine growth of the site, not just transferring traffic from existing content.
Full Transparency
You’ll have your client dashboard within the Skailed™ software to monitor progress in real time.
Cost-Effective
Skailed™ Programmatic SEO offers a more affordable solution compared to other programmatic SEO tools in the market.
Programmatic SEO case study
Scaling online presence for a Major Furniture Retailer
Programmatic SEO was a game changer for a large online retailer of quality furniture and homewares we worked with. Their aim was to create a long-term SEO solution that delivered high-quality traffic to the website across a range of pages. This included getting 1,000 long-tail keywords on page one and generating 10,000 sessions (organic and paid) within the first six months of the launch.
Using a programmatic SEO blueprint that would become the logic behind Skailed™, this brand was able to meet their goal.
Winner of SEMRUSH award for best use of data in a search campaign 2023
Winner of APAC search awards most innovative campaign 2024
1044
1,044 keywords landing on page one within the first 3 weeks.
2200
2,200 highly-personalised, high-converting automated URLs were created.
3.56m
3.56 million impressions to the new site over an 8 month period.
Fraser Gardener
CEO @ Zanui
A Game-Changer in Google Rankings
This project has been a game-changer for us. With 100,000+ products across 350+ categories, our key pages ranked well, but Google often struggled to find the best page for very niche search terms. It would often select product pages, as we had no meaningful way to target extremely detailed searches, which are the most highly converting terms.
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Terms like “Mango Wood Coffee Tables” have gone from position 1,100+ to position 3. “Black Rattan Furniture” has moved from position 100+ to 8, and “Blue Dining Chairs” from 100+ to position 9.
We were able to dynamically create thousands of highly relevant pages that require no additional ongoing work for the team, but deliver a great customer experience. The conversion rates on these pages are much higher than on traditional landing pages.
Not only have these pages been good for SEO, but we’ve also used them for our SEM campaigns, delivering better quality scores and improving our ROAS—an unexpected extra bonus of this business-changing step up.
Frequently asked questions
Why is Skailed™ better than other SEO programs?
SkailedTM Programmatic SEO has been developed so that eCommerce businesses looking to scale can more easily pull together a robust programmatic SEO strategy. You keep control of the long-tail SEO pages created based on Skailed™’s findings, and you can continue to tweak and adjust your strategy to ensure consistent long-term performance based on current trends.
How long does Skailed™ Programmatic SEO take to implement?
Implementing Skailed™ will generally take around 4-6 weeks.
Does programmatic SEO lead to duplicate content?
No, our SkailedTM tool will prevent duplicate content from being generated. SkailedTM uses AI to generate unique pages of content that will rank highly in search engine results. The content created will include crucial keywords and information to ensure searchers easily find the content.
Will it slow down my site?
Skailed™’s upload process doesn’t slow down your site. You can run the upload without affecting customers browsing your products and services.
How does the system work to improve my SEO?
SkailedTM combines machine learning, AI, and extensive data analysis to find gaps in your website. It will then make recommendations to fill those gaps – identifying long-tail search terms with untapped growth potential.
What are long-tail search terms, and how does Skailed™ target them?
Long-tail search terms are particular, multi-word keywords. Their search volume may be lower, but they reflect very high buyer intent, which can lead to higher conversion rates. Skailed™ uncovers those keywords and creates webpages that can target customers looking for that exact product or service.
What are the benefits of long-tail search terms?
Targeting long-tail search terms opens up your SEO strategy. They’re often an untapped area of growth and revenue for your business. Long-tail keywords are niche and specific – the buyers searching for those words are quite far along in their journey and are more likely to convert.